Mayhem & Agony: The human side of M&A
Tie-ups and buyouts look good on paper, but there’s often a hidden cost. 2025 was the year of mergers and acquisitions in our industry, with multiple deals that caught headlines and reshaped parts of the market, from Unbridled’s merger with OrangeDoor, to Spiro...
AI Isn’t Replacing People. It’s Freeing Them.
Over the past few months, I’ve been speaking with agency owners, board directors and senior leaders across the events and brand experience world, and a clear pattern has emerged. Everyone is talking about AI, but not in the doom-and-gloom way you might expect....
Recruitment predictions for 2026
Predictions are funny things: most of them are either so vague they could apply to almost any year, or so dramatic they start to feel like astrology for agency leaders. I sit in a slightly unusual position. My work takes me across the whole events sector and...
