Live Event, Experiential and Brand Experience musings

Last month I shared advice about DIY recruitment and how to do it properly in-house, so this month I’m focusing on how to choose a recruitment partner. Buckle up people, this ride‘s a doozy. Research Before you even pick up the phone, do some research. Consider who...

There is no denying that this year is going to be tough, but there are green shoots appearing. We will start to see events coming back later this year as the vaccine rollout has a positive impact on employer and consumer confidence. This means that we, as an industry...

Those who’d given up fighting. Until I myself had dark thoughts. Truth be told there were 2 occasions last year where I genuinely thought about how my wife & family would be better off without me. I thought practically about how the kids would be looked after, how...

There are still some schadenfreudes out there who think we’re tax dodging millionaires who don’t deserve anything. Let me explain. Most of us have been advised to structure taking money from our business in the following way for tax efficiency purposes. A minimal...

Covid19 is one of the worst things to happen in a generation, but it will be over. We will go back to normal. But, what about if you're black or brown? I am a director of an independent #recruitment business in the #eventprofs #experientialmarketing sectors. I’ve not...