Live Event, Experiential and Brand Experience musings
Here you’ll find recruitment news, plus event and brand experience commentary
This is where I share my insights based on 20+ years observing and experiencing the sector’s recruitment challenges and opportunities.
Ready for a deeper dive into the rabbit hole?
Disclaimer: I’m not the oracle, no one knows what’s really going on.
What doesn’t kill you makes you stronger…
“Lean on me” (Bill Withers) “Put a little love in your heart” (Jackie Deshannon) “Be kind, for everyone you meet is fighting a hard battle” (Ian Maclaren) These are just some of the things floating around my head since we received some awful news on 28th December 2017...
I hate Christmas…
Well, okay not the actual present giving, seeing family and eating/drinking your own body weight in mince pies and Baileys part, but the constant repetition of the phrase; “We’re going to look at recruitment in Q1 2018.” I’ve never understood this approach and...
It is NOT a candidate driven market
Trust me, it’s not. This yarn is a well-worn one, peddled by recruiters since the beginning of time. There are always a lot of people for a role, planning to move roles or keeping their ‘ears open’ should something else come up. This is a big difference to a...
Be heard above the noise when applying for your next role…
As a recruiter, I get asked all the time by job seekers for my opinion on CV layouts, cover letters, length of resume, picture or no picture and so on and so on. The problem I have is I want to give them all the same answer; I don’t know and no recruiter does... The...
How to lose candidates and influence nobody.
I have never understood how slowly a process can move from the immediate brief taking (where everything is uber important and business critical), through to offer and acceptance.Although we’re constantly told this is a candidate led Although we’re constantly told this...
COLD CALLING IS DEAD !!
Why do people bang this drum? Last week we arranged 6 visits with potential customers who've never heard of our business before. Now granted, we actually have a USP in a saturated market but social/digital marketing is only part of a strategy and usually works best if...


